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CLASS: The metrics-driven startup

CLASS: The metrics-driven startup

DESCRIPTION: This class will cover the use of metrics to build and grow your start.  The instructor with go through the process of gathering data, evaluating and correlating the meaning of data  and implementing  the derived information to guide your decision-making as a entrepreneur.



INSTRUCTOR BIO: Benjamin Young is a passionate entrepreneur who loves solving problems with technology.  In 2010, Ben started Nexercise with a former classmate to help people improve their health. The company's most recent product is an app called Sworkit that allows users to customize and play personalized video workouts. It has been downloaded over 14 million times, and regularly sits within the top 5 of the Health and Fitness category in the AppStore with no marketing spend. Ben recently appeared on season 7 of Shark Tank where he negotiated the biggest tech deal on the history of the show. Prior to forming Nexercise, Ben led product strategy for a Voice Over IP app that had 60% year-over-year revenue growth before its spin-off and sale. He holds a MBA from the Wharton School of Business where he graduated Top 5% of his class, and a Bachelors of Computer Science from the University of Virginia.